NPTEL Consumer Behaviour Assignment 7 Answers 2022

NPTEL Consumer Behaviour Assignment 7 Answers 2022

Are you looking for the Answers to NPTEL Consumer Behaviour Assignment 7? This article will help you with the answer to the National Programme on Technology Enhanced Learning (NPTEL) Course “ NPTEL Consumer Behaviour Assignment 7 “

What is Consumer Behaviour?

Drawing heavily from the fields of psychology, anthropology, and economics; the concepts of Consumer Behaviour put forth the decision-making processes of buyers, both individually and in groups. It studies the decision-making parameters at both individuals as well as group levels as endeavors to understand the consumer preferences and choice heuristics. The course will also bring forth the parameters, processes, and conflicts while considering the family as a decision-making unit.


Average assignment score = 25% of the average of best 6 assignments out of the total 8 assignments given in the course.
Exam score = 75% of the proctored certification exam score out of 100

Final score = Average assignment score + Exam score

YOU WILL BE ELIGIBLE FOR A CERTIFICATE ONLY IF THE AVERAGE ASSIGNMENT SCORE >=10/25 AND EXAM SCORE >= 30/75. If one of the 2 criteria is not met, you will not get the certificate even if the Final score >= 40/100.

Below you can find the answers for NPTEL Consumer Behaviour Assignment 7

Assignment No.Answers
Consumer Behaviour Assignment 1 Click Here
Consumer Behaviour Assignment 2 Click Here
Consumer Behaviour Assignment 3 Click Here
Consumer Behaviour Assignment 4 Click Here
Consumer Behaviour Assignment 5 Click Here
Consumer Behaviour Assignment 6 Click Here
Consumer Behaviour Assignment 7 Click Here
Consumer Behaviour Assignment 8 Click Here

NPTEL Consumer Behaviour Assignment 7 Answers:-

Q1. The _______________ consumers have a broad array of information about several types of products, retails, and other dimensions of markets and disseminate this information at right time and right place.

Answer:- b

Answer Proof:- Click Me

Q2. _______________ are referred to those groups of people who have special interest and knowledge for a particular type of product and convey that information to the other relevant groups.

Answer:- b

Q3. What refers to the realization by the consumer that there -is a difference between the present and desired state of satisfaction?

Answer:- a

Q4. What refers to the act of deliberately collecting and using information for a given purchase decision?

Answer:- b

Next Week Assignment Answers

quizxp telegram

Q5. According to the stimulus-response model of buyer behavior, the mental place where consumer process marketing stimuli prior to making purchase decision is called _________________ .

Answer:- c

Q6. If the actual performance of the product is much lesser than the expected performance, it poses tension in consumer’s mind, this stage is referred to as:

Answer:- c

Q7. Product, price, place, promotion are:

Answer:- c

If there are any changes in answers will notify you on telegram so you can get a 100% score, So Join

Q8. Which set is often referred as the list of brands from which the customer is likely to choose the best suited one for him/her?

Answer:- c

Q9. In which rule, consumers first order the attributes according to their perceived importance?


Q10.Katz (1960) has defined four specific functional values based on the particular attitudinal parameters of the customers, viz., utilitarian function, value-expressive function, _______________, and ________________.

Answer:- b

For other courses answers:- Visit

For Internship and job updates:- Visit

Disclaimer: We do not claim 100% surety of answers, these answers are based on our sole knowledge, and by posting these answers we are just trying to help students, so we urge do your assignment on your own.

if you have any suggestions then comment below or contact us at [email protected]

If you found this article Interesting and helpful, don’t forget to share it with your friends to get this information.